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Page Titles are one of the best ways to define what a particular URL contains for the search engines and needs to be optimized properly for a URL to rank ...

Yes, Meta descriptions still matter, just not in the same way they used to. They used to be a place to optimize for keywords so crawlers would know more a...

Google Webmaster Tools is a no-charge web service by Google for webmasters. It allows webmasters to check indexing status and optimize their websites. It ...

“Content is king” when it comes to the Web. It almost sounds cliché now but it still hold true. Remember that the Web’s purpose is to provide information ...

Social media presents opportunities to acquire backlinks and social mentions to your site’s pages, articles, press releases, etc. Social media campaigns a...

The short answer is: experiments. The SEO community is very good about sharing results of tests and anecdotal evidence about rank fluctuations. Collective...

Today’s search algorithms rely more on semantic search (understanding and appeasing user intent) than they do on mapping keyword phrases to identical phra...

Keyword stuffing is the process of including too many keywords on a page (or site). If you’re shoehorning a keyword into your content, you’re stuffing....

Unfortunately, I can't tell you an exact number that is the "right" number of keywords on a page, mostly because that's the wrong way to...

Internal links are links on a page on your site that go to another page on your site. Inbound links are other websites that link to your content. Both are...